The Holidays Bring More Than Celebrations. They Bring Memories.
There’s something magical about the end of the year. It’s the moment when our hearts slow down, old memories return, and suddenly the smallest scent can take us back to Brazil. The smell of your mom’s cooking in the kitchen. The fragrance of your childhood home. The cozy warmth of the family gathering at your grandma’s house.
For us, fragrance isn’t just perfume. It’s a piece of our story. It’s the way we reconnect with family, traditions, and the kind of nostalgia that only Brazilians living abroad understand.
That saudade hits differently in Australia, especially during the holidays. But our favorite scents have the power to transport us right back home.
Scents That Bring Brazil Closer
Certain fragrances carry memories we never want to lose—and every Brazilian knows them by heart.
Mamãe e Bebê: When Love Has a Smell
Soft, sweet, pure. It’s the scent that reminds us of holding the little ones in the family. It blends lavender, bergamot, and floral notes with a comforting touch of vanilla. Alcohol-free and paediatrician approved, it’s soft enough for newborns, and nostalgic enough to make any Brazilian smile. Because we all know: it smells like love.
Add Mamãe e Bebê to your routine.
Thaty: The Freshness of Youth
That unmistakable fragrance of our teenage years. Light, fresh, and energising, combining lavender, musk, rose and geranium. A scent that feels like endless summer holidays and the joy of being carefree.
Shop Thaty and feel the freshness.
Malbec & Kaiak: The Masculine Scents of Tradition
Two icons in Brazilian homes. Malbec carries warm woody notes with cardamom, wine alcohol and vanilla: bold, refined, unforgettable. Kaiak is oceanic, citrusy and refreshing, like the breeze from the beach at the end of the day. Both remind us of family celebrations, the men preparing the barbecue, the familiarity of shared traditions.
Ekos Castanha Hand Cream: The Hug for Your Skin
Made with plant-based oils and Brazil nut from the Amazon, this cream nourishes deeply and protects against dryness. A reminder of self-care, affection, and connection to nature. Just like a warm embrace.
Nourish your hands with Ekos Castanha.
Phebo Odor de Rosas & Erva Doce: The Classics We Never Outgrow
The floral rose scent that fills every bathroom in Brazil, the soft cleansing and creamy foam of Erva Doce. These fragrances feel like home. The kind of products that were always there, at your mother's sink, your grandmother’s cabinet, your family’s routine.
Bring Phebo back into your home.
Why Scent Is a Time Machine
We may be thousands of kilometres away from Brazil, but one small spray of perfume can make the distance disappear.
Fragrance activates emotional memory, it makes the past present again. It brings back faces, voices, laughter, the sounds of the holiday kitchen and the rituals we grew up with.
During the holidays in Australia, when nostalgia gets stronger, fragrance becomes more than beauty.
It becomes connection.
It becomes belonging.
It becomes home.
Here’s to Holidays Filled With Scents, Memories and Saudade
Because the best way to keep Brazil close is through the little things, especially the scents that stay in our hearts forever.
